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What a long strange trip it's been...

I started out bouncing around agencies in Leeds, cutting my teeth on brands like The British Heart Foundation, Asda, Magners Cider, Malibu, and Macmillan Cancer Research.

 

After a surprisingly successful pitch to Reckitt, I was asked to build a creative department at Summit Media and take creative ownership of Durex. Leading the marketing and strategy for the brand’s first e-commerce site effectively made me Head of Digital Design for a couple of years. A few viral campaigns and awards later, we were also winning clients including Jaguar & Land Rover, Specsavers, Ann Summers, and Birds Eye.

 

Later, I joined Deloitte as a Senior Art Director as they built their in-house agency, acting as a bridge between concept and design and serving as Interim Head of Design. I led major campaigns like the Annual Review and created the visual identity for their global Sustainability work, earning an award nomination (losing to a roller coaster, which seems unfair).

 

If you’re looking for a Creative Lead with experience across B2B, social, disruptive campaigns, strategy, and global brands, give me a shout.​​

SERVICES

(01) Brand Systems
(02) Campaign Art Direction
(03) Visual Storytelling
(04) Concept Development
(05) Digital & Social

CLIENTS

Durex
Land Rover & Jaguar
KY
Specsavers
Scholl
Finish 365
Greggs
Asda
Magner Cider
Hermes Delivery
Malibu
Kahlua
Absolut Vodka
Seimans
Schiff
Game Store
Bacardi
Capital FM
Macmillan Cancer Research
British Heart Foundation

AWARDS

Best visual design - sustainability and climate visual identity (shortlisted) Inside Out® Awards 2025

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Best creative collaboration with marketing – Green Room (shortlisted) Inside Out® Awards 2025

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Best illustration – LGBTQ+ postcard campaign (shortlisted) Inside Out® Awards 2025

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Digital tactic award (winner) The Creative Floor Awards

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Retail campaign of the year: Summit & Game (winner) Biddable Media Awards

 

Best content marketing campaign (winner) Performance Marketing Awards

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Best global use of Facebook/Instagram ads (winner) Biddable Media Awards

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